Bradley Cooper is Louis Vuitton’s first watch ambassador

By Joshua Hendren

Bradley Cooper, one of the most stylish men on the planet right now, has been revealed as Louis Vuitton’s first dedicated ambassador for watches. And what better way to kick things off than with the actor’s debut campaign?

Lensed by celebrated filmmaker Damien Chazelle and photographer Boo George, the nine-time Oscar nominee is captured in a series of monochrome images that mark 20 years of the Tambour wristwatch.

First unveiled in 2002, the timepiece has been reissued in a limited-edition run of 200 pieces. Paying homage to the codes of the original model, the new Tambour Twenty retains signature design elements, including its rounded 45mm case and brown sunray dial (a nod to the signature chocolate brown of Vuitton’s early packaging) while tweaking others with a contemporary spin.

Such additions include the new LV277 high-frequency automatic chronograph movement and the custom monogram trunk that house this latest model.

As for Cooper’s most recent works, the actor is set to take on the role of director, co-writer, producer and star of Maestro, an upcoming biopic on the life of legendary conductor, Leonard Bernstein, which is set to hit theatres in 2023.

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