Watches

The Rolex Day-Date

Discover the history of the Rolex Day-Date watch, which made its debut in 1956

The Rolex Day-Date made its debut in 1956. It was the first waterproof and self-winding chronometer wristwatch to offer a modern calendar with an instantaneous day display, which was spelt out in full in a window on the dial, in addition to the date, making it renowned for its exceptional precision, reliability and legibility. This display relies on disc mechanisms; the day and date change simultaneously and instantaneously.

The indication of the day of the week is available in a choice of 26 languages and the watch is also equipped with a mechanism allowing rapid adjustment of the day and the date using the winding crown. The Day-Date has only ever has only ever been made from precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.

Often known as the “presidents’ watch” because it has indeed been worn by many of the world’s political figures, directors and visionaries, the Day-Date is pertinently recognisable with its emblematic President bracelet.

Now, the Oyster Perpetual Day-Date 36 with a turquoise dial, diamond-set bezel and a President bracelet adds further prestige to an pre-existing status watch, which has been worn by world leaders. 

The dial features hour markers in 18 ct gold, set with 32 diamonds, and a Roman VI and IX in 18 ct gold, set with 24 diamonds. Notably it boasts a distinctive face with a turquoise dial. Every Rolex is manufactured in-house to ensure its perfection. 

The epitome of Rolex technology, the watch has 14 patents to ensure ease of use and reliability

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