Vivienne’s Viewpoint: Why do we treasure jewellery?

Last November I was lucky enough to travel to Miami with Van Cleef & Arpels, for the spectacular unveiling of the Maison’s latest high jewellery collection, Treasure Island, inspired by Robert Louis Stevenson’s famous novel.

‘Treasure Island’, published in 1883, is an old-school adventure story, of buccaneers and buried gold, pirate ships and desert islands, and to see it rejuvenated, brought to life in this treasure-filled way brought a wave of nostalgia, escapism and swashbuckling romance.

The collection was launched at a theatrical gala, in the Vizcaya Museum, a mansion built in 1916 in Italianate mediterranean style, its gardens and terraces leading down to the waterfront of Biscayne Bay, in which looms a ghostly life-sized barge, adorned with Caribbean creatures, a breakwater sculpted by Alexander Calder. The courses of the lavish dinner were interspersed with a parade of models wearing the Treasure Island jewels and startlingly dramatic entertainment by supposedly (or perhaps actually) rum-swigging ‘drunken-sailor’ troupes, singing and dancing, barrel-bashing and rig-climbing, enacting derring-do on the high-seas, to enhance the piratical theme.

Van Cleef & Arpels' new Treasure Island high jewellery collection
Van Cleef & Arpels’ new Treasure Island high jewellery collection

Earlier that day, the jewels had been presented elsewhere, in an iconic South Beach hotel, displayed within a thrilling mise-en-scène that recreated the shifting sand dunes and lush vegetation of a tropical desert island: there were luscious gem-encrusted shell brooches, a bracelet of diamonds and mystery-set sapphires, undulating like foaming ocean waves, a clip modelled on the Treasure Island ship, the Hispaniola, its sails paved in white diamonds, jewels composed of nautical rope knots and twists, vibrantly hued fish, a cute turtle, mystery-set emerald palm trees, a golden treasure map, tightly scrolled, tied with a rose gold rope chain and tassels in 1940s style, Van Cleef & Arpels’ signature figurative forms, including Pirate Jim and Pirate John, and finally the treasure trove they unearthed in the form of a series of rings, necklaces and sautoirs, of gold and sumptuously coloured gems.

A brooch from Van Cleef & Arpels' new Treasure Island high jewellery collection
A brooch from Van Cleef & Arpels’ new Treasure Island high jewellery collection

The trip was an adventure in its own right – Miami, the ocean, Latino culture, the fabulous Art Deco buildings, and it all started me thinking about treasure. I love the whole idea of treasure: the romance of it, the treasure chest, the abundance of gold and gems slithering through fingers, the quest and the hunt, fraught with challenges, the thrill of discovery of untold riches; altogether an almost-forgotten brand of glamour, rugged, unrelenting and tinged with the darkness of danger.

The concept of treasure is universal, ancient and enduring, embedded in myth, fable and folklore across cultures and civilisations, a metaphor for riches both physical and metaphysical, worldly and otherworldly. Think of the fire- breathing dragon guarding its hoard, and the trials and tribulations facing the hero in overcoming the venomous creature in order to reach the treasure, overcoming treacherous difficulties in order to attain the riches, all that is most precious in life. There’s always a transformative power to such riches, the magical metamorphosis that is at the heart of the fairytale: rags to riches, pauper to princess, true love, self-realisation.

Laurence Graff
Laurence Graff

I remember well the time I spent interviewing Laurence Graff, in his home in Gstaad, for the book about legendary diamantaire and the House he built, in which he tells his life story. It was a captivating and illuminating experience, and an important milestone in my working life too. Mr Graff always understood the appeal of treasure across the world and this understanding clearly played a role in his own metamorphosis, from East End boy to billionaire businessman and renowned art collector.

He was reminiscing about his early days, travelling back and forth to Asia, with his bag of gems and jewels, learning local customs, understanding different cultures, meeting and nurturing new clients. One of whom was Imelda Marcos, an avid jewel (and shoe) lover, whom he met on her yacht, at her invitation, and then found himself marooned, for a week, on her private Bamboo Island. By contrast, he recounted his journeys into the jungles of Malaysia; he told how he had heard that tin miners there were rich, as were the timber traders in Borneo, so he set off to find them and sell them “treasure”. “People used to stare at me in the street, and I met some peculiar people, toothless types, but I always managed to trade with them. They understood and collected treasure, and they still do.”

The Graff Pink Diamond
The Graff Pink Diamond

I think, or perhaps it’s wishful thinking, that the idea of treasure is strong again at the moment, in terms of our appreciation of gemstones and minerals as rare and miraculous natural resources, and in terms of a re-evaluation of what is truly precious today; what is it about a jewel that makes it a treasure?

Which reminds me of a conversation I had some time ago with a diamantaire in Antwerp, who told me, slightly enigmatically, that for him the perfectly polished diamond represents the very best man can be. That’s treasure.

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Vivienne’s Viewpoint: Inside the 2024 GPHG awards

I’ve been time travelling the past few weeks – not across dimensions but in the service of time, travelling to and from Geneva in my new and unexpected role as jury member for the GPHG, Grand Prix d’Horlogerie de Genève, the annual Geneva watch awards, organised by the GPHG Academy, the revered international community of close on 1000 watchmaking professionals and impassioned enthusiasts.

As has already been admitted on these pages, I am a technophobe and so the inner workings of a watch have remained a mystery to me, a mystery that I have never attempted to unravel, even when I’ve been writing about watches, as I do from time to time.

Something About Rocks' Jewellery Director Vivienne Becker attends the GPHG awards
Something About Rocks’ Jewellery Director Vivienne Becker attends the GPHG awards

As for complications – with their rather worrying surgical connotations – they’re far too complicated and anyway who needs more complications in their life? As long-suffering watch brands and PRs will testify, I’ve always glazed over at the mention of movements, millimetres and oscillating weights, wondering why, what for, when surely all you need is to tell the time?

No, I stick steadfastly to superficiality – I live only for glamour – and have written about watches, and only women’s watches, from a purely aesthetic, jewellery-oriented point of view. So it was with some trepidation that I found myself, in the Musée Rath, Geneva, early one morning, in the company of the world’s greatest horological minds, caught in a veritable brain-whirl of cogs and wheels, mainsprings and rotors, tourbillons and escapements, from which there was clearly no escape.

This was serious. We were in fact a motley crew – slotted in amongst the skilled watchmakers, avid collectors, expert dealers, experienced retailers, and technological specialists, was an odd assortment of civilians, including journalists, an Olympic fencer from New York and the ultimate design guru, Marc Newson.

The GPHG jury, including Something About Rocks' Jewellery Director Vivienne Becker
The GPHG jury, including Something About Rocks’ Jewellery Director Vivienne Becker

All of us presided over by the one and only ineffably elegant Nicholas Foulkes, Chairman of the Jury. Once seated in carefully orchestrated groups at round tables, together we took an oath of confidentiality, impartiality and integrity and then waited eagerly as, with typically Swiss systematic precision, the watches for each category (15 in all, plus four special prizes) were delivered to each table for inspection, examination, discussion and the all-important ranking and marking.

Full admission – I loved it. I relished the opportunity to see the world’s most extraordinary, innovative and devilishly ingenious timepieces up close and personal, to handle them, try them on, wind them up, watch their high-wire acts of wizardry, and ask my esteemed fellow jury members to explain what was special, or not, about each one. There were no raised eyebrows of disdain, instead they showed admirable patience, even enthusiasm in sharing their knowledge with me, demystifying the mechanical skills involved in each creation.

Chopard Laguna high jewellery secret watch
Chopard Laguna high jewellery secret watch, this year’s Jewellery Watch winner

The ‘nomade’ jury members (I presume the newbies) changed tables at every break. When it came to the tourbillon category I was treated to a masterclass, particularly by the irrepressibly bouncy and endlessly charming Wei Koh. I say here, with great pride and immodesty, that I now understand what the tourbillon actually is and does (well a bit anyway).

But why, I kept asking, why perform these miracles of minute mechanical engineering when we can all tell the time perfectly well? Why the marvel of the IWC Eternal Calendar, this year’s Aigle D’Or Grand Prix winner, that will keep meticulous track of leap years for the next 100 years? The answer I came to realise is… just because they can… the challenge to man’s ingenuity, intelligence and skills, perhaps too a way of conquering time, the unfathomable, inexorable onslaught of time. Telling and retelling the story of time.

When it came to the Jewellery Watch category however I was in my element. Biased as I am, I think that the high jewellery watch represents one of the most thrillingly creative sectors of today’s watchmaking industry, the perfect fusion of art and science, fantasy and function, poetry and precision. There were some beauties in the cluster of lustrous nominations for this prize, showcasing artistry, imagination and craftsmanship on steroids.

Something About Rocks' Jewellery Director Vivienne Becker presents the Jewellery Watch award at GPHG
Something About Rocks’ Jewellery Director Vivienne Becker presents the Jewellery Watch award at GPHG

From Piaget’s slithering immaculately cut and set classic diamond and ruby bracelet watch, absolute perfection, to the fantastical, fairy tale escapism of Chopard’s one-of-a-kind Laguna sand and seashell creation. For a lucky little mermaid.

For me, the jewellery watch is the apogee of jewelled-luxury, the embodiment of couture, elegant with a touch of flamboyant eccentricity. For me too it’s redolent with echoes of old school sophistication, of 50s and 60s glamour, the cocktail party, the surreptitious glance at a tiny, secret dial; time to move onto a new and more scintillating conversation, a more enthralling guest, or the next party. Full of secrets and promises.

I was invited, no, told to present the award for Jewellery Watch, at the scarily formal Awards Ceremony the following week. None of us, the jury members, knew the results until the moment of revelation. I suppose I had imagined a sort of school prize-giving event and had
absolutely no idea the ceremony was such a high-glam mini-me Oscars affair: (I know I should have checked out videos of past ceremonies) but there it was, about to happen, there I was, in a huge towering tiered theatre, packed with some 1500 guests, contemplating the ritual of walking on stage holding a trophy and envelope, then fumbling to open the envelope, announcing the winner and presenting the trophy to an overcome-with-emotion
recipient.

IWC Portugieser Eternal Calendar
IWC Portugieser Eternal Calendar, this year’s Aigle D’Or Grand Prix winner

Carole Bouquet was the chic gold sequinned MC. Having clambered backstage up and down stairs and over cables, in high heels, in an all-too-brief, too-last-minute rehearsal, I negotiated with the organisers and finally managed to navigate the treacherous red carpeted stairs that were eye-wateringly centre stage on the arm of a very handsome man, located somewhere somehow at the last minute.

A terrifying adrenaline rush but great fun, a starry fantasy all of its own! I was delighted to present the GPHG 2024 award for Jewellery Watch to Karl-Friedrich Scheufele of Chopard, for the Laguna couture timepiece. Whimsical, witty, audaciously playful, the wide supple band of shell-shaped rose gold links, encrusted with colourful, iridescent titanium shells and sea anemones, strewn around a central shimmering clam-shell that opens to reveal a gem set dial and a single pearl. Just because you can.

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Vivienne’s Viewpoint: A look into jewellery’s role as armour

I know this seems an odd way to begin a jewellery column, but I hope you’ll bear with me. A recent eye infection meant that for several days I wasn’t able to wear any eye make-up.

Champagne problems, I hear you, but it made me feel vulnerable, unmasked, unprotected and  as interesting as a boiled egg. It also made me think: I’m someone for whom make-up is part of my make-up, someone who, as a teenager wouldn’t leave the house without false eyelashes, top and bottom, even those pencilled in eyelashes on the lower lid (don’t forget the pencilled freckles – blame Twiggy.)  Make-up was, and is still – minus the false eyelashes and fake freckles – my armour, my way of interacting with the world. Just like jewellery.  

The jewel as armour is well known. From its earliest origins as magical, talismanic object, the jewel was prized as empowerment or protection, worn to repel evil forces or invoke good will. Or in the case of trophy animal teeth or claws, worn in the belief that the strength, cunning or prowess of the creature would be transferred to the wearer. 

Hannah Martin yellow, white and rose gold Pierced Armour ring

The diamond’s miraculous hardness promised invincibility, and while extravagant armour itself could well intimidate the enemy, a diamond might be worn in the breastplate of a king or ruler leading troops into battle.

Sadly, however the Florentine diamond did not save the life of Charles the Bold, Duke of Burgundy and famous diamond-fancier; according to legend, he was wearing the historic, Indian yellow diamond when he fell at the Battle of Nancy, 1477. And while the gems believed to have been sewn into the clothes of the young Romanovs deflected Bolsheviks’ bullets, they too didn’t save their owners from death. 

Then, fast forward, there’s the unforgettable, truly iconic image of Nancy Cunard wearing her ivory African fighting bangles, stacked from wrist to elbow and even along the upper arm (no, stacking isn’t new!). 

Famed for her rebellious style, and her flamboyant love affairs, she was photographed by Man Ray, painted by Oskar Kokoschka and depicted in a Brancusi sculpture. Yet perhaps more than anything, more than her kohl-rimmed eyes, her Jazz Age adventures, the fighting bangles have become an inextricable part of her legend. They signalled her activism, her battle for social justice and racial equality, far more fighting spirit than fear. They were jewels with a purpose –the bangles were both weapons and tribal identification – worn by a woman with a purpose, a woman on a mission.

Belmacz's wood bangles
Belmacz’s wood bangles

I’m always reminded of them by the ethnic-inspired wood bangles designed by Julia Muggenburg for her brand, Belmacz; Julia is a strong woman, super-sophisticated, sure of her own style, for whom jewellery is the self-expression of a committed urban warrior, an art-activist, a woman with a mission, battling to bring the jewel out of poor-little-rich-girl isolationism into the realm of meaningful contemporary art. She is her own curated work of art, of which jewellery is a vital component. 

And of course, we can’t forget Hannah Martin, the ultimate rebel-goldsmith, who wears a full wardrobe, night and day, of her fearsomely fabulous, rebelliously punk-meets- rock ‘n roll gold jewels that have become inseparable from her persona; they are her identity, the face she shows to the world.  

I’ve been writing (a book) about Fabio Salini, who is one of the most innovative, quietly subversive and elegantly rebellious designer-jewellers of our time. Based in Rome, with ineffable Italian style, he is a master of modernism for whom the underlying concept, meaning or message is the crucial element that transforms a jewel from pure decorative ornament into a contemporary art work. I have learnt so much from him, from writing the book, digging deep into the role and purpose of the jewel, past and present, thinking about what makes a jewel relevant, part of the zeitgeist. 

Jewellery armour
Fabio Salini’s carbon fibre cuffs, set with diamonds

Fabio is the creator of heart-stoppingly powerful carbon fibre cuffs, deep, tough, silky black wrist-clenching bangles outlined in diamonds, fastened with a peridot buckle or a huge coral button. It was particularly fascinating to hear from him how he works on instinct, and  had only realised after finishing the series of carbon fibre cuffs, when he asked an art curator to write a text compiling and unravelling his ideas, that there was a very good reason he had focused on the wrist: it is one of the strongest parts of the body, used to fight, shield and protect.

He chose carbon fibre for its strength and lightness, as well as for its provocatively un-jewel-like, industrial, mechanistic quality, as a way of celebrating the strength of women today. To throw some masculinity into modern femininity. To debunk unchanging jewellery conventions of narrative or naturalism. To create jewellery that expresses its moment in time. 

So my enforced freedom from make-up,  together with contemplation of Fabio Salini’s philosophy, his masterful, modernist cuff bangles,  focused my mind on the jewel as armour, or weapon, and mostly as  our way of reaching out to the world, communicating – persona, identity, values, individuality, activism, success. 

Jewellery armour
Hannah Martin yellow gold Unchained Warrior Threesome Cuff

Through Covid, jewellery sold very well, online, for a whole panoply of reasons – sentiment, continuity, boredom, investment, reassurance amongst others – but mainly I believe for its atavistic role as amuletic protection from forces beyond our control. It’s a primitive impulse.

Today, however, it’s a different story:  we’re in fight back mode, and in a noticeable style shift towards the singular, substantial statement jewel, as an alternative to ubiquitous stacking, or as well as stacking, it seems to me that armour-like jewellery is more about signalling strength than fear, more about power than protection. 

My make-up’s back on, though less now perhaps, and by the way, I never leave home without my De Beers Talisman pendant.  

Like this? Vivienne Becker discusses jewellery reports company GemEdge

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